Data protection
We have prepared this privacy policy (version 25.07.2022-312072586) in order to explain to you, in accordance with the requirements of the General Data Protection Regulation (EU) 2016/679 and applicable national laws, which personal data (data for short) we as the controller – and the processors (e.g. providers) commissioned by us – process, will process in the future and what lawful options you have.
The terms used are to be understood as gender-neutral.
In short: We provide you with comprehensive information about the data we process about you.
Data protection declarations usually sound very technical and use legal jargon.
This privacy policy, on the other hand, is intended to describe the most important things to you as simply and transparently as possible.
Where it is conducive to transparency, technical terms are explained in a reader-friendly way, links to further information are provided and graphics are used.
We thus inform you in clear and simple language that we only process personal data as part of our business activities if there is a corresponding legal basis.
This is certainly not possible by providing explanations that are as concise, unclear and legally technical as possible, as is often standard on the Internet when it comes to data protection.
I hope you find the following explanations interesting and informative and perhaps there is one or two pieces of information that you did not yet know.
If you still have any questions, please contact the responsible body named below or in the legal notice, follow the links provided and look at further information on third-party websites.
Our contact details can of course also be found in the legal notice.
Area of application
This privacy policy applies to all personal data processed by us in the company and to all personal data processed by companies commissioned by us (processors).
By personal data, we mean information within the meaning of Art. 4 No. 1 GDPR, such as a person’s name, email address and postal address.
The processing of personal data ensures that we can offer and bill our services and products, whether online or offline.
The scope of this privacy policy includes
- all online presences (websites, online stores) that we operate
- Social media presence and e-mail communication
- Mobile apps for smartphones and other devices
In short, the privacy policy applies to all areas in which personal data is processed in the company in a structured manner via the channels mentioned.
If we enter into legal relationships with you outside of these channels, we will inform you separately if necessary.
Legal basis
In the following privacy policy, we provide you with transparent information on the legal principles and regulations, i.e. the legal basis of the General Data Protection Regulation, which enable us to process personal data.
As far as EU law is concerned, we refer to REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of April 27, 2016.
You can of course read this EU General Data Protection Regulation online at EUR-Lex, the gateway to EU law, at https://eur-lex.europa.eu/legal-content/DE/ALL/?uri=celex%3A32016R0679.
We only process your data if at least one of the following conditions applies:
- Consent (Article 6(1)(a) GDPR): You have given us your consent to process data for a specific purpose.
An example would be the storage of the data you entered in a contact form. - Contract (Article 6(1)(b) GDPR): In order to fulfill a contract or pre-contractual obligations with you, we process your data.
For example, if we conclude a purchase contract with you, we need personal information in advance. - Legal obligation (Article 6(1)(c) GDPR): If we are subject to a legal obligation, we process your data.
For example, we are legally obliged to keep invoices for accounting purposes.
These usually contain personal data. - Legitimate interests (Article 6(1)(f) GDPR): In the case of legitimate interests that do not restrict your fundamental rights, we reserve the right to process personal data.
For example, we need to process certain data in order to operate our website securely and efficiently.
This processing is therefore a legitimate interest.
Other conditions such as recording in the public interest, the exercise of official authority and the protection of vital interests do not generally apply to us.
If such a legal basis is relevant, it will be indicated at the appropriate point.
In addition to the EU regulation, national laws also apply:
- In Austria, this is the Federal Act on the Protection of Natural Persons with regard to the Processing of Personal Data(Data Protection Act), or DSG for short.
- In Germany, the Federal Data Protection Act( BDSG) applies.
If other regional or national laws apply, we will inform you of this in the following sections.
Contact details of the person responsible
If you have any questions about data protection or the processing of personal data, you will find the contact details of the person or body responsible below:
Forbidden Fruits e.U.
Heiligenstädterlände 29 / 2nd floor
1190 Vienna
Storage duration
It is a general criterion for us that we only store personal data for as long as is absolutely necessary for the provision of our services and products.
This means that we delete personal data as soon as the reason for the data processing no longer exists.
In some cases, we are legally obliged to store certain data even after the original purpose has ceased to exist, for example for accounting purposes.
If you wish your data to be deleted or revoke your consent to data processing, the data will be deleted as quickly as possible and insofar as there is no obligation to store it.
We will inform you below about the specific duration of the respective data processing if we have further information on this.
Rights under the General Data Protection Regulation
In accordance with Articles 13, 14 GDPR, we inform you of the following rights to which you are entitled in order to ensure fair and transparent processing of data:
- According to Article 15 GDPR, you have a right to information as to whether we process your data.
If this is the case, you have the right to receive a copy of the data and the following information:- the purpose for which we carry out the processing;
- the categories, i.e. the types of data that are processed;
- who receives this data and, if the data is transferred to third countries, how security can be guaranteed;
- how long the data will be stored;
- the existence of the right to rectification, erasure or restriction of processing and the right to object to processing;
- that you can lodge a complaint with a supervisory authority (links to these authorities can be found below);
- the origin of the data if we have not collected it from you;
- whether profiling is carried out, i.e. whether data is automatically analyzed in order to create a personal profile of you.
- According to Article 16 GDPR, you have a right to rectification of data, which means that we must correct data if you find errors.
- According to Article 17 GDPR, you have the right to erasure (“right to be forgotten”), which specifically means that you may request the erasure of your data.
- According to Article 18 GDPR, you have the right to restriction of processing, which means that we may only store the data but no longer use it.
- According to Article 20 GDPR, you have the right to data portability, which means that we will provide you with your data in a commonly used format upon request.
- According to Article 21 GDPR, you have the right to object, which will result in a change in the processing after enforcement.
- If the processing of your data is based on Article 6 para.
1 lit.
e (public interest, exercise of official authority) or Article 6 para.
1 lit.
f (legitimate interest), you can object to the processing.
We will then check as quickly as possible whether we can legally comply with this objection. - If data is used for direct marketing purposes, you can object to this type of data processing at any time.
We may then no longer use your data for direct marketing. - If data is used for profiling purposes, you can object to this type of data processing at any time.
We may then no longer use your data for profiling.
- If the processing of your data is based on Article 6 para.
- According to Article 22 GDPR, you may have the right not to be subject to a decision based solely on automated processing (e.g. profiling).
- According to Article 77 GDPR, you have the right to lodge a complaint.
This means that you can lodge a complaint with the data protection authority at any time if you believe that the processing of personal data violates the GDPR.
In short: You have rights – do not hesitate to contact the responsible office listed above!
If you believe that the processing of your data violates data protection law or that your data protection rights have been violated in any other way, you can lodge a complaint with the supervisory authority.
For Austria, this is the data protection authority, whose website can be found at https://www.dsb.gv.at/.
In Germany, there is a data protection officer for each federal state.
For more information, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI).
The following local data protection authority is responsible for our company:
Security of data processing
In order to protect personal data, we have implemented both technical and organizational measures.
Where possible, we encrypt or pseudonymize personal data.
In this way, we make it as difficult as possible for third parties to infer personal information from our data.
Art. 25 GDPR speaks here of “data protection by design and by default” and thus means that both software (e.g. forms) and hardware (e.g. access to the server room) should always be designed with security in mind and appropriate measures should be taken.
If necessary, we will discuss specific measures below.
Tls encryption with https
TLS, encryption and https sound very technical – and they are.
We use HTTPS (the Hypertext Transfer Protocol Secure stands for “secure hypertext transfer protocol”) to transmit data tap-proof on the Internet.
This means that the complete transmission of all data from your browser to our web server is secured – nobody can “listen in”.
We have thus introduced an additional layer of security and comply with data protection by design(Article 25(1) GDPR).
By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data.
You can recognize the use of this data transmission security by the small lock symbol 
at the top left of the browser, to the left of the Internet address (e.g. For example, examplepage.com) and the use of the https scheme (instead of http) as part of our Internet address.
If you would like to know more about encryption, we recommend a Google search for “Hypertext Transfer Protocol Secure wiki” to obtain good links to further information.
Communication
If you contact us and communicate with us by telephone, e-mail or online form, personal data may be processed.
The data is processed for the handling and processing of your question and the associated business transaction.
The data will be stored for as long as required by law.
All those who seek contact with us via the communication channels provided by us are affected by the aforementioned processes.
Telephone
When you call us, the call data is stored pseudonymously on the respective end device and with the telecommunications provider used.
In addition, data such as name and telephone number may subsequently be sent by e-mail and stored for the purpose of responding to inquiries.
The data will be deleted as soon as the business case has been completed and legal requirements permit.
If you communicate with us by email, data may be stored on the respective end device (computer, laptop, smartphone, etc.) and data may be stored on the email server.
The data will be deleted as soon as the business transaction has been completed and legal requirements permit.
Online forms
If you communicate with us using an online form, data is stored on our web server and may be forwarded to one of our e-mail addresses.
The data will be deleted as soon as the business transaction has been completed and legal requirements permit.
Legal basis
The processing of the data is based on the following legal bases:
- Art. 6 para.
1 lit.
a GDPR (consent): You give us your consent to store your data and to use it for purposes relating to the business transaction; - Art. 6 para.
1 lit.
b GDPR (contract): It is necessary for the performance of a contract with you or a processor, such as the telephone provider, or we need to process the data for pre-contractual activities, such as the preparation of an offer; - Art. 6 para.
1 lit.
f GDPR (legitimate interests): We want to handle customer inquiries and business communication in a professional manner.
This requires certain technical facilities such as e-mail programs, exchange servers and mobile network operators in order to be able to operate communication efficiently.
Cookies
What are cookies?
Our website uses HTTP cookies to store user-specific data.
Below we explain what cookies are and why they are used so that you can better understand the following privacy policy.
Whenever you surf the internet, you use a browser.
Well-known browsers include Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge.
Most websites store small text files in your browser.
These files are called cookies.
One thing cannot be denied: Cookies are really useful little helpers.
Almost all websites use cookies.
More precisely, they are HTTP cookies, as there are also other cookies for other areas of application.
HTTP cookies are small files that are stored on your computer by our website.
These cookie files are automatically stored in the cookie folder, the “brain” of your browser, so to speak.
A cookie consists of a name and a value.
When defining a cookie, one or more attributes must also be specified.
Cookies store certain user data about you, such as language or personal page settings.
When you visit our site again, your browser transmits the “user-related” information back to our site.
Thanks to cookies, our website knows who you are and offers you the settings you are used to.
In some browsers, each cookie has its own file; in others, such as Firefox, all cookies are stored in a single file.
The following graphic shows a possible interaction between a web browser such as Chrome and the web server.
The web browser requests a website and receives a cookie back from the server, which the browser uses again as soon as another page is requested.
There are both first-party cookies and third-party cookies.
First-party cookies are created directly by our website, third-party cookies are created by partner websites (e.g. Google Analytics).
Each cookie must be evaluated individually, as each cookie stores different data.
The expiry time of a cookie also varies from a few minutes to a few years.
Cookies are not software programs and do not contain viruses, Trojans or other “malware”.
Cookies also cannot access information on your PC.
Cookie data can look like this, for example:
Name: _ga
Value: GA1.2.1326744211.152312072586-9
Purpose: Differentiation of website visitors
Expiry date: after 2 years
A browser should be able to support these minimum sizes:
- At least 4096 bytes per cookie
- At least 50 cookies per domain
- At least 3000 cookies in total
What types of cookies are there?
The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the privacy policy.
At this point, we would like to briefly explain the different types of HTTP cookies.
A distinction can be made between 4 types of cookies:
Essential cookies
These cookies are necessary to ensure basic functions of the website.
For example, these cookies are needed when a user places a product in the shopping cart, then continues surfing on other pages and only goes to the checkout later.
These cookies ensure that the shopping cart is not deleted even if the user closes their browser window.
Purposeful cookies
These cookies collect information about user behavior and whether the user receives any error messages.
These cookies are also used to measure the loading time and the behavior of the website with different browsers.
Targeted cookies
These cookies ensure better user-friendliness.
For example, entered locations, font sizes or form data are saved.
Advertising cookies
These cookies are also known as targeting cookies.
They are used to deliver customized advertising to the user.
This can be very practical, but also very annoying.
When you visit a website for the first time, you are usually asked which of these cookie types you would like to allow.
And of course this decision is also stored in a cookie.
If you would like to know more about cookies and are not afraid of technical documentation, we recommend https://datatracker.ietf.org/doc/html/rfc6265, the Request for Comments of the Internet Engineering Task Force (IETF) called “HTTP State Management Mechanism”.
Purpose of processing via cookies
The purpose ultimately depends on the cookie in question.
You can find more details on this below or from the manufacturer of the software that sets the cookie.
What data is processed?
Cookies are little helpers for many different tasks.
Unfortunately, it is not possible to generalize which data is stored in cookies, but we will inform you about the processed or stored data in the following privacy policy.
Storage duration of cookies
The storage period depends on the cookie in question and is specified below.
Some cookies are deleted after less than an hour, others can remain stored on a computer for several years.
You can also influence the storage period yourself.
You can delete all cookies manually at any time via your browser (see also “Right to object” below).
Furthermore, cookies that are based on consent will be deleted at the latest after you withdraw your consent, whereby the legality of the storage until then remains unaffected.
Right to object – how can I delete cookies?
You decide how and whether you want to use cookies.
Regardless of which service or website the cookies come from, you always have the option of deleting, deactivating or only partially allowing cookies.
For example, you can block third-party cookies but allow all other cookies.
If you want to find out which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:
Chrome: Delete, activate and manage cookies in Chrome
Safari: Managing cookies and website data with Safari
Firefox: Delete cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and managing cookies
Microsoft Edge: Deleting and managing cookies
If you generally do not want to have cookies, you can set up your browser so that it always informs you when a cookie is to be set.
You can then decide for each individual cookie whether or not to allow it.
The procedure differs depending on the browser.
It is best to search for the instructions in Google using the search term “delete cookies Chrome” or “deactivate cookies Chrome” in the case of a Chrome browser.
Legal basis
The so-called “Cookie Guidelines” have been in place since 2009.
These state that the storage of cookies requires your consent (Article 6(1)(a) GDPR).
However, there are still very different reactions to these directives within the EU countries.
In Austria, however, this directive has been implemented in Section 96 para.
3 of the Telecommunications Act (TKG).
In Germany, the cookie directives have not been implemented as national law.
Instead, this directive was largely implemented in Section 15 (3) of the Telemedia Act (TMG).
For strictly necessary cookies, even if no consent has been given, there are legitimate interests (Article 6(1)(f) GDPR), which in most cases are of an economic nature.
We want to provide visitors to the website with a pleasant user experience and certain cookies are often absolutely necessary for this.
If cookies that are not absolutely necessary are used, this will only take place with your consent.
The legal basis in this respect is Art. 6 para.
1 lit.
a GDPR.
In the following sections, you will be informed in more detail about the use of cookies if the software used uses cookies.
Webhosting introduction
What is web hosting?
When you visit websites these days, certain information – including personal data – is automatically created and stored, including on this website.
This data should be processed as sparingly as possible and only with justification.
By website, by the way, we mean the entirety of all web pages on a domain, i.e. everything from the start page (homepage) to the very last subpage (like this one).
By domain we mean, for example, example.de or example.com.
If you want to view a website on a computer, tablet or smartphone, you use a program called a web browser.
You probably know a few web browsers by name: Google Chrome, Microsoft Edge, Mozilla Firefox and Apple Safari.
We call them browsers or web browsers for short.
To display the website, the browser must connect to another computer where the website code is stored: the web server.
Operating a web server is a complicated and time-consuming task, which is why this is usually done by professional providers.
They offer web hosting and thus ensure reliable and error-free storage of website data.
A lot of technical terms, but please stay tuned, it will get even better!
When the browser on your computer (desktop, laptop, tablet or smartphone) connects and during data transfer to and from the web server, personal data may be processed.
On the one hand, your computer stores data; on the other hand, the web server must also store data for a certain period of time in order to ensure proper operation.
A picture is worth a thousand words, so the following graphic illustrates the interaction between the browser, the Internet and the hosting provider.
Why do we process personal data?
The purposes of data processing are:
- Professional website hosting and operational security
- to maintain operational and IT security
- Anonymous evaluation of access behavior to improve our offer and, if necessary, for criminal prosecution or prosecution of claims
What data is processed?
Even while you are currently visiting our website, our web server, i.e. the computer on which this website is stored, usually automatically saves data such as
- the complete Internet address (URL) of the website accessed
- Browser and browser version (e.g. Chrome 87)
- the operating system used (e.g. Windows 10)
- the address (URL) of the previously visited page (referrer URL) (e.g.
E.G. https://www. beispielquellsite.de/vondabinichgekommen/) - the host name and IP address of the device from which access is made (e.g. COMPUTERNAME and 194.23.43.121)
- Date and time
- in files, the so-called web server log files
How long is data stored?
As a rule, the above-mentioned data is stored for two weeks and then automatically deleted.
We do not pass this data on, but we cannot rule out the possibility of this data being viewed by the authorities in the event of unlawful conduct.
In short: Your visit is logged by our provider (company that runs our website on special computers (servers)), but we do not pass on your data without your consent!
Legal basis
The lawfulness of the processing of personal data in the context of web hosting is based on Art. 6 para.
1 lit.
f GDPR (protection of legitimate interests), because the use of professional hosting with a provider is necessary in order to present the company securely and user-friendly on the Internet and to be able to pursue attacks and claims from this if necessary.
As a rule, there is a contract between us and the hosting provider for order processing in accordance with Art. 28 f. GDPR, which ensures compliance with data protection and guarantees data security.
Web Analytics Introduction
What is web analytics?
We use software on our website to evaluate the behavior of website visitors, known as web analytics or web analysis for short.
This involves collecting data that is stored, managed and processed by the respective analytics tool provider (also known as a tracking tool).
The data is used to create analyses of user behavior on our website and made available to us as the website operator.
In addition, most tools offer various testing options.
For example, we can test which offers or content are best received by our visitors.
To do this, we show you two different offers for a limited period of time.
After the test (known as an A/B test), we know which product or content our website visitors find more interesting.
For such test procedures, as well as for other analytics procedures, user profiles can also be created and the data stored in cookies.
Why do we use web analytics?
With our website, we have a clear goal in mind: we want to deliver the best web offering on the market for our industry.
In order to achieve this goal, we want to offer the best and most interesting services on the one hand and make sure that you feel completely at ease on our website on the other.
With the help of web analysis tools, we can take a closer look at the behavior of our website visitors and then improve our website accordingly for you and for us.
For example, we can see how old our visitors are on average, where they come from, when our website is visited the most or which content or products are particularly popular.
All this information helps us to optimize the website and thus adapt it to your needs, interests and wishes.
What data is processed?
Exactly which data is stored depends, of course, on the analysis tools used.
As a rule, however, the content you view on our website, which buttons or links you click on, when you access a page, which browser you use, which device (PC, tablet, smartphone, etc.) you use to visit the website or which computer system you use are stored, for example.
If you have agreed that location data may also be collected, this may also be processed by the web analysis tool provider.
Your IP address is also stored.
According to the General Data Protection Regulation (GDPR), IP addresses are personal data.
However, your IP address is usually stored pseudonymized (i.e. in an unrecognizable and shortened form).
For the purpose of testing, web analysis and web optimization, no direct data such as your name, age, address or e-mail address is stored.
All this data, if collected, is stored in pseudonymized form.
This means that you cannot be identified as a person.
The following example shows schematically how Google Analytics works as an example of client-based web tracking with Java Script code.
How long the respective data is stored always depends on the provider.
Some cookies only store data for a few minutes or until you leave the website, while other cookies can store data for several years.
Duration of data processing
We will inform you about the duration of data processing below if we have further information on this.
In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products.
If required by law, for example in the case of accounting, this storage period may also be exceeded.
Right of objection
You also have the right and the option to withdraw your consent to the use of cookies or third-party providers at any time.
This works either via our cookie management tool or via other opt-out functions.
For example, you can also prevent data collection by cookies by managing, deactivating or deleting cookies in your browser.
Legal basis
The use of web analytics requires your consent, which we have obtained with our cookie pop-up.
According to Art. 6 para.
1 lit.
a GDPR (consent) represents the legal basis for the processing of personal data as it may occur when collected by web analytics tools.
In addition to consent, we have a legitimate interest in analyzing the behavior of website visitors in order to improve our offer technically and economically.
With the help of web analytics, we can detect errors on the website, identify attacks and improve efficiency.
The legal basis for this is Art. 6 para.
1 lit.
f GDPR (legitimate interests) .
Wir setzen die Tools gleichwohl nur ein, soweit sie eine Einwilligung erteilt haben.
Since web analytics tools use cookies, we recommend that you also read our general privacy policy on cookies.
To find out exactly which of your data is stored and processed, you should read the privacy policies of the respective tools.
Information on special web analytics tools, if available, can be found in the following sections.
Jetpack privacy policy
What is Jetpack?
We use the WordPress plug-in Jetpack on our website.
Jetpack is a software that provides us with web analytics, among other things.
Jetpack is operated by the company Automattic (Inc. 132 Hawthorne Street San Francisco, CA 94107, USA), which uses the technology of the company Quantcast (Inc., 201 3rd St, Floor 2, San Francisco, CA 94103-3153, USA) for this product.
The integrated tracking tool also collects, stores and processes your personal data.
In this privacy policy, we show you exactly what data is involved, why we use Jetpack and how you can prevent this data storage.
Jetpack is a plug-in for WordPress websites with many different functions and modules.
All these tools help us to make our website more beautiful, more secure and to welcome more visitors here.
The tool can also be used to display related posts, share content and Jetpack can also improve the loading speed of our website.
All functions are hosted and provided by WordPress.
Why do we use Jetpack?
It is crucial for us that you feel comfortable on our website and find what you are looking for.
We can only be successful if you are satisfied with our service.
And so that we know how and where we can improve our website, we need information.
Jetpack allows us to see, for example, how often and for how long you visit an individual web page or which buttons you like to click.
With the help of this information, we can improve our website and adapt it to your wishes and preferences.
What data is stored by Jetpack?
The built-in tracking tool WordPress.com statistics in particular also collects, stores and processes your personal data.
In order for the Jetpack tool to work, Jetpack sets a cookie in your browser when you open a website that has components of the tool built in.
The collected data is synchronized with Automattic and stored there.
In addition to IP address (anonymized before storage) and data on user behaviour, this includes, for example, browser type, unique device identifier, preferred language, data and time of page access, operating system and information on the mobile network.
Jetpack uses this information to improve its own services and offers and to gain better insights into the use of its own service.
The following data can also be synchronized and stored:
- For Google Ads customers, the email address and the physical address of the account are synchronized
- Successful and unsuccessful login attempts.
Your IP address and the user agent are also stored for this purpose - The user IDs, user names, e-mail addresses, roles and skills of the registered users.
But no passwords are saved - The user ID of users who make changes to the website
- Twitter username, if configured with Jetpack
Jetpack also uses cookies to store data.
Below we show you a few selected, exemplary cookies that Jetpack uses:
Name: eucookielaw
Value: 1613651061376312072586-6
Purpose: Saves the status of the user’s consent to the use of cookies.
Expiry date: after 180 days
Name: tk_ai
Value: 0
Purpose: This cookie stores a randomly generated anonymous ID.
It is only used within the administration area to track general analyses.
Expiration date: after the end of the session
Name: tk_tc
Wert:%2BgJ1Pw6iYKk%
Intended use: This is a so-called referral cookie.
It is used to analyze the connection between WooCommerce and a website with a Jetpack plugin.
Expiration date: after the end of the session
Note: Jetpack uses many different cookies.
Which cookies are actually used depends on the Jetpack functions used on the one hand and on your actions on the websites with integrated Jetpack plug-in on the other.
At https://de.jetpack.com/support /cookies/ you can see a list of possible cookies that Jetpack uses.
How long and where is the data stored?
Automattic stores the collected data until it is no longer used for its own services.
Beyond this period, the data is only stored if the company is obliged to do so for legal reasons.
Web server logs such as your IP address, browser type and operating system are deleted after around 30 days.
The data is stored on the company’s American servers.
How can I delete my data or prevent data storage?
As mentioned above, Jetpack uses cookies to store data.
If you do not want Jetpack to collect data from you in the future, you can request an “opt-out” cookie at https://www.quantcast.com/opt-out/.
Quantcast will set this cookie and no visitor data will be saved.
This is the case until you delete this cookie.
Alternatively, you can simply manage, deactivate or delete cookies in your browser as you wish.
Depending on the browser type, cookie management works slightly differently.
In the “Cookies” section, you will find the relevant links to the instructions for the most popular browsers.
Legal basis
The use of Jetpack requires your consent, which we have obtained with our cookie popup.
According to Art. 6 para.
1 lit.
a GDPR (consent) represents the legal basis for the processing of personal data as it may occur when collected by web analytics tools.
In addition to consent, we have a legitimate interest in analyzing the behavior of website visitors in order to improve our offer technically and economically.
With the help of Jetpack, we can detect errors on the website, identify attacks and improve efficiency.
The legal basis for this is Art. 6 para.
1 lit.
f GDPR (legitimate interests) .
Wir setzen Jetpack gleichwohl nur ein, soweit Sie eine Einwilligung erteilt haben.
Jetpack also processes data in the USA, among other places.
We would like to point out that, in the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfers to the USA.
This may entail various risks for the legality and security of data processing.
Jetpack uses standard contractual clauses approved by the EU Commission (= Art. 46. para. 2 and 3 GDPR) as the basis for data processing with recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or data transfer there.
These clauses oblige Jetpack to comply with the EU level of data protection when processing relevant data outside the EU.
These clauses are based on an implementing decision of the EU Commission.
You can find the decision and the clauses here: https://germany.representation.ec.europa.eu/index_de.
If you want to learn more about the privacy policy and the processing of data by Jetpack or Automattic, we recommend the privacy policy at https://automattic.com/privacy/, the cookie policy at https://automattic.com/cookies/ and also the information page https://jetpack.com/support/what-data-does-jetpack-sync/.
We hope we have been able to give you a good insight into data processing by Jetpack.
Cookie Consent Management Platform Introduction
What is a Cookie Consent Management Platform?
We use Consent Management Platform (CMP) software on our website, which makes it easier for us and you to handle scripts and cookies correctly and securely.
The software automatically creates a cookie pop-up, scans and checks all scripts and cookies, provides you with the cookie consent required under data protection law and helps us and you to keep track of all cookies.
Most cookie consent management tools identify and categorize all existing cookies.
As a website visitor, you then decide for yourself whether and which scripts and cookies you allow or do not allow.
The following graphic shows the relationship between browser, web server and CMP.
Why do we use a cookie management tool?
Our aim is to offer you the best possible transparency in the area of data protection.
We are also legally obliged to do so.
We want to provide you with as much information as possible about all tools and all cookies that can store and process your data.
It is also your right to decide for yourself which cookies you accept and which you do not.
In order to grant you this right, we first need to know exactly which cookies have landed on our website in the first place.
Thanks to a cookie management tool that regularly scans the website for all existing cookies, we know about all cookies and can provide you with GDPR-compliant information about them.
You can then accept or reject cookies via the consent system.
What data is processed?
As part of our cookie management tool, you can manage each individual cookie yourself and have complete control over the storage and processing of your data.
The declaration of your consent is stored so that we do not have to ask you every time you visit our website and we can also prove your consent if required by law.
This is stored either in an opt-in cookie or on a server.
The storage period of your cookie consent varies depending on the provider of the cookie management tool.
In most cases, this data (e.g. pseudonymous user ID, time of consent, details of cookie categories or tools, browser, device information) is stored for up to two years.
Duration of data processing
We will inform you about the duration of data processing below if we have further information on this.
In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products.
Data stored in cookies is stored for different lengths of time.
Some cookies are deleted as soon as you leave the website, while others may be stored in your browser for several years.
The exact duration of data processing depends on the tool used; in most cases you should be prepared for a storage period of several years.
You can usually find precise information about the duration of data processing in the respective data protection declarations of the individual providers.
Right of objection
You also have the right and the option to withdraw your consent to the use of cookies at any time.
This works either via our cookie management tool or via other opt-out functions.
For example, you can also prevent data collection by cookies by managing, deactivating or deleting cookies in your browser.
Information on special cookie management tools, if available, can be found in the following sections.
Legal basis
If you consent to cookies, your personal data will be processed and stored via these cookies.
If we are permitted to use cookies on the basis of your consent (Article 6(1)(a) GDPR)
cookies, this consent is also the legal basis for the use of cookies and the processing of your data.
Cookie consent management platform software is used to manage your consent to cookies and to enable you to give your consent.
The use of this software enables us to operate the website in an efficient and legally compliant manner, which constitutes a legitimate interest (Article 6(1)(f) GDPR).
Cookiebot privacy policy
What is Cookiebot?
We use functions of the provider Cookiebot on our website.
The company behind Cookiebot is Cybot A/S, Havnegade 39, 1058 Copenhagen, DK.
Cookiebot offers us, among other things, the possibility to provide you with a comprehensive cookie notice (also called cookie banner or cookie notice).
By using this function, data from you can be sent to Cookiebot or Cybot, stored and processed.
In this privacy policy we inform you why we use Cookiebot, what data is transferred and how you can prevent this data transfer.
Cookiebot is a software product from the company Cybot.
The software automatically creates a GDPR-compliant cookie notice for our website visitors.
In addition, the technology behind Cookiebot scans, monitors and evaluates all cookies and tracking measures on our website.
Why do we use Cookiebot on our website?
We take data protection very seriously.
We want to show you exactly what happens on our website and which of your data is stored.
Cookiebot helps us to get a good overview of all our cookies (first-party and third-party cookies).
This enables us to provide you with accurate and transparent information about the use of cookies on our website.
You always receive an up-to-date and data protection-compliant cookie notice and decide for yourself which cookies you allow and which you do not.
What data is stored by Cookiebot?
If you allow cookies, the following data will be transmitted to Cybot, stored and processed.
- IP address (in anonymized form, the last 3 digits are set to 0)
- Date and time of your consent
- our website URL
- Technical browser data
- Encrypted, anonymous key
- the cookies you have allowed (as proof of consent)
The following cookies are set by Cookiebot if you have consented to the use of cookies:
Name: CookieConsent
Wert: {stamp:’P7to4eNgIHvJvDerjKneBsmJQd9312072586-2
Purpose: Your consent status is stored in this cookie.
This allows our website to read and follow the current status on future visits.
Expiration date: after one year
Name: CookieConsentBulkTicket
Value: %2fjhljZKClPqsncfR8SveTnNWhys5NojaxdFYBPjZ2PaDnUw%
Purpose: This cookie is set if you allow all cookies and have thus activated a “collective consent”.
The cookie then stores a separate, random and unique ID.
Expiration date: after one year
Note: Please bear in mind that this is an exemplary list and that we cannot claim to be exhaustive.
In the cookie declaration at https://www.cookiebot.com/de/cookie-declaration/ you can see which other cookies may be used.
According to Cybot’s privacy policy, the company does not resell personal data.
However, Cybot does pass on data to trusted third parties or subcontractors who help the company to achieve its own business objectives.
Data is also passed on if this is legally required.
How long and where is the data stored?
All data collected is transferred, stored and forwarded exclusively within the European Union.
The data is stored in an Azure data center (cloud provider is Microsoft).
Visit https://azure.microsoft.com/de-de/global-infrastructure/geographies/?tid=adsimpletextid to learn more about all “Azure regions”.
All User Data will be deleted by Cookiebot after 12 months from registration (cookie consent) or immediately after termination of the Cookiebot Service.
How can I delete my data or prevent data storage?
You have the right to access and delete your personal data at any time.
You can prevent data collection and storage, for example, by rejecting the use of cookies via the cookie notice.
Another option to prevent data processing or to manage it according to your wishes is provided by your browser.
Depending on the browser, cookie management works slightly differently.
In the “Cookies” section, you will find the relevant links to the instructions for the most popular browsers.
Legal basis
If you consent to cookies, your personal data will be processed and stored via these cookies.
If we are permitted to use cookies on the basis of your consent (Article 6(1)(a) GDPR)
cookies, this consent is also the legal basis for the use of cookies and the processing of your data.
Cookiebot is used to manage your consent to cookies and to enable you to give your consent.
The use of this software enables us to operate the website in an efficient and legally compliant manner, which constitutes a legitimate interest (Article 6(1)(f) GDPR).
If you would like to learn more about the privacy policy of “Cookiebot” or the company behind it, Cybot, we recommend that you read the privacy policy at https://www.cookiebot.com/de/privacy-policy/.
Security & Anti-Spam
What is security & anti-spam software?
With so-called security and anti-spam software, you and we can protect ourselves from various spam or phishing emails and possible other cyberattacks.
Spam refers to advertising emails from a mass mailing that you did not request yourself.
Such emails are also known as data junk and can also cause costs.
Phishing emails, on the other hand, are messages that aim to build trust via fake messages or websites in order to obtain personal data.
Anti-spam software generally protects against unwanted spam messages or malicious emails that could introduce viruses into our system.
We also use general firewall and security systems to protect our computers from unwanted network attacks.
Why do we use security & anti-spam software?
We attach great importance to security on our website.
After all, it’s not just about our security, but above all about yours.
Unfortunately, cyber threats are now part of everyday life in the world of IT and the Internet.
Hackers often try to steal personal data from an IT system with the help of a cyber attack.
And that is why a good defense system is absolutely essential.
A security system monitors all incoming and outgoing connections to our network or computer.
To achieve even greater security against cyber attacks, we also use other external security services in addition to the standardized security systems on our computer.
This prevents unauthorized data traffic and protects us from cybercrime.
What data is processed by security & anti-spam software?
Exactly which data is collected and stored depends of course on the respective service.
However, we always strive to use only programs that collect data very sparingly or only store data that is necessary for the performance of the service offered.
In principle, the service may store data such as name, address, IP address, e-mail address and technical data such as browser type or browser version.
Any performance and log data may also be collected in order to detect possible incoming threats in good time.
This data is processed as part of the services and in compliance with the applicable laws.
This also includes the GDPR for US providers (via the standard contractual clauses).
In some cases, these security services also work with third-party providers who may store and/or process data under instructions and in accordance with the data protection guidelines and other security measures.
Data is usually stored via cookies.
Duration of data processing
We will inform you about the duration of data processing below if we have further information on this.
For example, security programs store data until you or we revoke the data storage.
In general, personal data is only stored for as long as is absolutely necessary for the provision of the services.
In many cases, unfortunately, we do not receive precise information from the providers about the length of storage.
Right of objection
You also have the right and the option to withdraw your consent to the use of cookies or third-party security software at any time.
This works either via our cookie management tool or via other opt-out functions.
For example, you can also prevent data collection by cookies by managing, deactivating or deleting cookies in your browser.
As such security services may also use cookies, we recommend that you read our general privacy policy on cookies.
To find out exactly which of your data is stored and processed, you should read the privacy policies of the respective tools.
Legal basis
We use the security services mainly on the basis of our legitimate interests (Art. 6 para. 1 lit. f GDPR) in a good security system against various cyber attacks.
Certain processing operations, in particular the use of cookies and the use of security functions, require your consent.
If you have consented to your data being processed and stored by integrated security services, this consent is the legal basis for data processing (Art. 6 para. 1 lit. a GDPR).
Most of the services we use set cookies in your browser to store data.
We therefore recommend that you read our data protection text on cookies carefully and view the privacy policy or cookie guidelines of the respective service provider.
Information on special tools – if available – can be found in the following sections.
Web design introduction
What is web design?
We use various tools on our website that serve our web design.
Web design is not, as is often assumed, just about making our website look pretty, but also about functionality and performance.
But of course the right look of a website is also one of the major goals of professional web design.
Web design is a branch of media design and deals with the visual as well as the structural and functional design of a website.
The aim of web design is to improve your experience on our website.
In web design jargon, this is referred to as user experience (UX) and usability.
User experience refers to all impressions and experiences that website visitors have on a website.
Usability is a sub-item of user experience.
This is about the user-friendliness of a website.
The main focus here is on ensuring that content, subpages or products are clearly structured and that you can find what you are looking for quickly and easily.
In order to offer you the best possible experience on our website, we also use third-party web design tools.
In this privacy policy, the category “web design” therefore includes all services that improve the design of our website.
These can be, for example, fonts, various plugins or other integrated web design functions.
Why do we use web design tools?
How you absorb information on a website depends very much on the structure, functionality and visual perception of the website.
This is why good and professional web design has become increasingly important for us.
We are constantly working on improving our website and also see this as an extended service for you as a website visitor.
Furthermore, a beautiful and functioning website also has economic advantages for us.
After all, you will only visit us and make use of our services if you feel completely at ease.
What data is stored by web design tools?
When you visit our website, web design elements may be integrated into our pages that can also process data.
Exactly what data is involved naturally depends heavily on the tools used.
Below you can see exactly which tools we use for our website.
For more detailed information about data processing, we recommend that you also read the privacy policies of the tools used.
In most cases, this will tell you what data is processed, whether cookies are used and how long the data is stored.
Fonts such as Google Fonts also automatically transmit information such as language settings, IP address, browser version, browser screen resolution and browser name to the Google servers.
Duration of data processing
How long data is processed is very individual and depends on the web design elements used.
If cookies are used, for example, the storage period can be as short as one minute or as long as a few years.
Please find out more about this.
We recommend that you read our general text section on cookies as well as the data protection declarations of the tools used.
There you can usually find out exactly which cookies are used and what information is stored in them.
Google font files, for example, are stored for one year.
This is to improve the loading time of a website.
In principle, data is only stored for as long as is necessary to provide the service.
Data can also be stored for longer if required by law.
Right of objection
You also have the right and the option to withdraw your consent to the use of cookies or third-party providers at any time.
This works either via our cookie management tool or via other opt-out functions.
You can also prevent data collection by cookies by managing, deactivating or deleting cookies in your browser.
Under web design elements (mostly fonts), however, there is also data that cannot be deleted quite so easily.
This is the case when data is automatically collected directly when a page is accessed and transmitted to a third-party provider (such as Google).
In this case, please contact the support of the relevant provider.
In the case of Google, you can contact support at https://support.google.com/?hl=de.
Legal basis
If you have consented to the use of web design tools, the legal basis for the corresponding data processing is this consent.
According to Art. 6 para.
1 lit.
a GDPR (consent), this consent is the legal basis for the processing of personal data, as may occur when it is collected by web design tools.
We also have a legitimate interest in improving the web design on our website.
After all, only then can we provide you with an attractive and professional website.
The legal basis for this is Art. 6 para.
1 lit.
f GDPR (legitimate interests).
Nevertheless, we only use web design tools if you have given your consent.
We would like to emphasize this again here in any case.
Information on special web design tools – if available – can be found in the following sections.
Google Fonts privacy policy
What are Google Fonts?
We use Google Fonts on our website.
These are the “Google fonts” of the company Google Inc.
For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.
You do not need to log in or enter a password to use Google fonts.
Furthermore, no cookies are stored in your browser.
The files (CSS, fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com.
According to Google, requests for CSS and fonts are completely separate from all other Google services.
If you have a Google account, you do not need to worry that your Google account data will be transmitted to Google while using Google Fonts.
Google records the use of CSS (Cascading Style Sheets) and the fonts used and stores this data securely.
We will take a closer look at exactly how the data is stored.
Google Fonts (formerly Google Web Fonts) is a directory of over 800 fonts that Google makes available to its users free of charge.
Many of these fonts are published under the SIL Open Font License, while others are published under the Apache License.
Both are free software licenses.
Why do we use Google Fonts on our website?
With Google Fonts, we can use fonts on our own website without having to upload them to our own server.
Google Fonts is an important component in keeping the quality of our website high.
All Google fonts are automatically optimized for the web and this saves data volume and is a great advantage, especially for use on mobile devices.
When you visit our site, the low file size ensures a fast loading time.
Furthermore, Google Fonts are secure web fonts.
Different image synthesis systems (rendering) in different browsers, operating systems and mobile devices can lead to errors.
Such errors can sometimes visually distort texts or entire websites.
Thanks to the fast Content Delivery Network (CDN), there are no cross-platform problems with Google Fonts.
Google Fonts supports all common browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod).
We use Google Fonts so that we can present our entire online service as beautifully and uniformly as possible.
What data is stored by Google?
When you visit our website, the fonts are reloaded via a Google server.
This external call transmits data to the Google server.
In this way, Google also recognizes that you or your IP address is visiting our website.
The Google Fonts API was developed to reduce the use, storage and collection of end user data to what is necessary for the proper provision of fonts.
Incidentally, API stands for “Application Programming Interface” and is used, among other things, as a data transmitter in the software sector.
Google Fonts stores CSS and font requests securely at Google and is therefore protected.
Google can use the collected usage figures to determine how well the individual fonts are received.
Google publishes the results on internal analysis pages, such as Google Analytics.
Google also uses data from its own web crawler to determine which websites use Google fonts.
This data is published in the Google Fonts BigQuery database.
Entrepreneurs and developers use the Google web service BigQuery to analyze and move large amounts of data.
However, it should be noted that every Google Font request also automatically transmits information such as language settings, IP address, browser version, browser screen resolution and browser name to the Google servers.
It is not clear whether this data is also stored or whether it is clearly communicated by Google.
How long and where is the data stored?
Google stores requests for CSS assets for one day on its servers, which are mainly located outside the EU.
This allows us to use the fonts with the help of a Google stylesheet.
A stylesheet is a format template that can be used to quickly and easily change the design or font of a website, for example.
The font files are stored by Google for one year.
Google’s aim is to fundamentally improve the loading time of websites.
If millions of websites refer to the same fonts, they are cached after the first visit and immediately reappear on all other websites visited later.
Sometimes Google updates font files to reduce the file size, increase language coverage and improve the design.
How can I delete my data or prevent data storage?
The data that Google stores for one day or one year cannot simply be deleted.
The data is automatically transmitted to Google when the page is accessed.
To delete this data prematurely, you must contact Google support at https://support.google.com/?hl=de&tid=312072586.
In this case, you can only prevent data storage if you do not visit our site.
Unlike other web fonts, Google allows us unrestricted access to all fonts.
This means we have unlimited access to a sea of fonts and can therefore get the best out of our website.
You can find out more about Google Fonts and other questions at https://developers.google.com/fonts/faq?tid=312072586.
Although Google addresses data protection issues there, it does not provide any really detailed information about data storage.
It is relatively difficult to get really precise information from Google about stored data.
Legal basis
If you have consented to the use of Google Fonts, the legal basis for the corresponding data processing is this consent.
According to Art. 6 para.
1 lit.
a GDPR (consent) represents the legal basis for the processing of personal data, as may occur when Google Fonts is used to collect data.
We also have a legitimate interest in using Google Font to optimize our online service.
The legal basis for this is Art. 6 para.
1 lit.
f GDPR (legitimate interests) .
Wir setzen Google Font gleichwohl nur ein, soweit Sie eine Einwilligung erteilt haben.
Google also processes your data in the USA, among other places.
We would like to point out that, in the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfers to the USA.
This may entail various risks for the legality and security of data processing.
Google uses so-called standard contractual clauses (= Art. 46 (2) and (3) GDPR) as the basis for data processing with recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or data transfer to these countries.
Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there.
Through these clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA.
These clauses are based on an implementing decision of the EU Commission.
You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de
The Google Ads Data Processing Terms, which also correspond to the standard contractual clauses for Google Fonts, can be found at https://business.safety.google/adsprocessorterms/.
You can also find out which data is generally collected by Google and what this data is used for at https://www.google.com/intl/de/policies/privacy/.
All texts are protected by copyright.
Source: Created with the data protection generator from AdSimple
